携程 (TCOM.US,09961.HK) 2025年第三季度业绩电话会
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会议摘要
Trip.com Group reported a 16% YoY net revenue increase driven by strong travel demand, AI tool adoption, and strategic market expansion. The company emphasized sustainable growth, operational efficiency, and enhancing user experience through AI, while managing costs and focusing on long-term efficiency gains and customer loyalty. International margins are expected to improve with innovative strategies and global expansion.
会议速览
Trip.com Group's Q3 2025 earnings call emphasized forward-looking strategies and future performance, with a focus on uncertainties and risks. The company's leadership outlined strategic plans, underscoring the importance of adaptability and growth, while adhering to legal obligations for updating forward-looking statements.
The travel sector is experiencing robust growth, driven by increased domestic and outbound travel, particularly in China. AI tools like Trip Planner have significantly enhanced user engagement. Initiatives such as Taste of China aim to enrich cultural exchange. Optimism for the future hinges on leveraging AI and providing exceptional service to facilitate travel and foster international connections.
Net revenue rose 16% YoY in Q3, driven by robust domestic and outbound travel demand. Outbound bookings surged 20% YoY, reaching 140% of 2019 levels, with Europe and long-haul trips gaining popularity. Domestic travel thrived, with remote regions and smaller cities attracting interest. Inbound travel grew over 100% YoY, supported by free layover experiences. International bookings increased 60% YoY, with mobile driving over 70% of total bookings. Affluent seniors and younger travelers shaped new trends, with tailored products and entertainment partnerships enhancing market diversity and value.
Trip dot com Group commits to nurturing the travel ecosystem by promoting local economies, offering tailored services, and leveraging technology. By addressing diverse traveler needs, enhancing hotel services, and focusing on genuine guest satisfaction, the group aims to create richer travel experiences and drive sustainable growth in the industry.
Trip.com Group reported a net revenue of RMB 18.3 billion in Q3 2025, a 16% YoY increase, driven by strong outbound and international hotel bookings, robust international air bookings, and expanded international offerings. Adjusted EBITDA reached RMB 6.3 billion, reflecting a disciplined investment approach for sustainable growth and long-term value creation.
The dialogue explores the future of AI, particularly AI agents, on crypto platforms, discussing their potential to become mainstream. Management shares insights on AI's trajectory within the strategy of a leading crypto firm, highlighting its significance in the market.
AI is central to enhancing travel experiences, with tools like AI agent Fi Genie serving users in over 200 countries, improving search results, and increasing operational efficiency. Investments in AI aim to make travel more accessible, reliable, and enjoyable, combining technology with travel expertise for seamless experiences.
Despite geopolitical tensions, strong consumer behavior during holidays shows significant growth in travel bookings, with long-distance, long-stay trends driving domestic and international market recovery, emphasizing Japan's revenue contribution and positive outlook for upcoming quarters.
The dialogue discusses factors affecting travelers' choice of destinations in Japan, emphasizing safety, welcoming environment, easy visa application, and direct flights. Despite potential impacts on specific destinations, overall traveler behavior hasn't shown major shifts, allowing consumers to select alternative travel options when necessary.
Hotel and air ticket prices showed a narrowing year-on-year decline, with domestic rates increasing during Golden Week due to high demand. International air capacity recovery to 88% of pre-pandemic levels led to softer cross-border ticket prices, while hotel rates remained stable. Hotel capacity growth continues to exert downward pressure on room prices.
An individual expresses gratitude and recognizes another's success, followed by a question, highlighting mutual respect and curiosity in the interaction.
The dialogue highlights the travel industry's resilience and growth, emphasizing leisure and business travel trends. It outlines strategies for capturing market share, focusing on product enhancement, global expansion, and collaboration to drive growth, particularly in inbound travel and targeting younger, older demographics.
Acknowledgment and gratitude expressed before transitioning to the next question, demonstrating protocol in conference call etiquette.
Discusses strategic investments in technology and AI, emphasizing one-stop solutions and exceptional customer service to maintain competitive edge and customer trust in the face of industry peers' new strategies in China.
Discussed strong Q3 growth in international bookings, highlighting APAC's robust performance, emerging markets' momentum, and innovative offerings driving inbound travel market leadership.
Positive feedback from inbound travelers highlights China's safety, hospitality, rich history, and affordable luxury as key attractions. The country's comprehensive inventory, excellent services, and visa-free policies for over 60 countries facilitate growth. Opportunities for job creation, revenue for partners, and enhanced experiences for travelers are emphasized, showcasing a positive trend in inbound tourism.
Discussed successful Q3 marketing outcomes in key international markets, emphasizing scalable strategies and disciplined control. Plans include leveraging upcoming global holidays and market trends to accelerate revenue growth and expand the organic mobile user base.
Discusses the impact of global market trends on business, emphasizing Asia Pacific's potential for online travel growth through localized solutions and strategic market penetration.
A discussion on the company's strategy to grow its destination services segment, emphasizing free customer acquisition through existing bookings, enhancing user experience, and expanding product offerings to increase loyalty and customer satisfaction within the one-stop travel platform ecosystem.
Management discusses disciplined investment in sales and marketing, adjusting spending based on market maturity and channel characteristics. Anticipates seasonal increase in operating expenses, particularly in China, with planned marketing investments ahead of the global holiday season. Long-term focus remains on efficiency improvements, direct mobile traffic growth, cross-selling, and customer loyalty.
Discusses strategies for enhancing Trip.com's margin through international business expansion, focusing on future growth and profitability.
The dialogue discusses the margin outlook for 2026, emphasizing the role of a dynamic business mix, ongoing efficiency improvements, and global expansion. It highlights innovative strategies and forward-looking investments as factors that could support margins comparable to international peers, concluding with an invitation to future earnings calls.
The dialogue concludes a conference, expressing gratitude for attendees' involvement, and announces the end of the program, allowing participants to disconnect.
要点回答
Q:What growth did the travel industry experience in the third quarter?
A:The travel industry experienced robust growth in the third quarter with travel demand surging across markets, strong domestic travel in China, a steady rise in outbound journeys, and a 180% year-over-year surge in unique visits to the AI-powered Trip Planner.
Q:How did outbound travel bookings perform in the third quarter?
A:Outbound travel bookings grew solidly in the third quarter with a 19% increase from the previous year, reaching 140% of 2019 volumes, and there was a notable surge in long-haul trips during the Golden Week holiday.
Q:What trends were noticed in domestic travel during the third quarter?
A:Domestic travel continued to be vibrant in the third quarter, driven by travelers' passion for new and immersive experiences, with major and remote regions experiencing solid growth.
Q:How did inbound travel contribute to economic and cultural benefits?
A:Inbound travel contributed to economic and cultural benefits by connecting the world, bringing travelers to experience Oriental culture, sparking innovation, and driving trade.
Q:What performance did Trip.com Group achieve in the international market?
A:Trip.com Group achieved strong performance internationally, with international bookings on the platform growing by around 60% year over year, supported by the Asia Pacific region and a mobile platform that accounts for over 70% of total bookings.
Q:How is Triple Com Group catering to the needs of affluent and active seniors?
A:Triple Com Group is catering to affluent and active seniors by launching products and services tailored to their interests, such as the Old Friends Club flagship store in Shanghai, themed trips, and a dedicated service team offering support and care for their travel needs.
Q:How are Trip.com Group's strategic partnerships with live entertainment companies impacting travel?
A:Strategic partnerships with the world's leading live entertainment companies allow fans to plan entertainment trips seamlessly, combining pre-sale access to shows with flights, hotels, and curated local experiences through the platform, supporting regional tourism and enhancing destination appeal across Asia.
Q:How is technology being utilized to enhance the travel experience and hotel operations?
A:Technology is being used to help hotels overcome language barriers with AI communication tools, empower hoteliers with AI content generation and training tools, and update hotel scoring and page ranking algorithms to focus on genuine service and guest satisfaction.
Q:What were the revenue increases reported for the third quarter of 2025?
A:For the third quarter of 2025, Trip.com Group reported a 16% increase in net revenue to RMB 18.3 billion, a 24% increase in accommodation reservation revenue to RMB 8.0 billion, a 12% increase in transportation ticketing revenue to RMB 6.3 billion, and a 3% increase in package tour revenue to RMB 1.6 billion.
Q:What was the impact of the divestment on diluted earnings per share?
A:Diluted earnings per ordinary share and per ADS were RMB 28.61 or US dollar 4.02 for the third quarter of 2025, with a one-time gain from the divestment of one of our overseas investments contributing to this figure.
Q:How does Trip.com Group view the role of AI in its strategy?
A:AI is a central pillar of Trip.com Group's strategy, and the company is committed to unlocking its full potential for the travel industry. AI is being integrated into user touchpoints, operational processes, and enhancing customer service efficiency.
Q:How is AI being utilized by Trip.com Group to enhance user experience and operational efficiency?
A:AI is used to shift more touchpoints to AI-driven tools, grow the user base of AI agent Fi Genie by over 200% year over year, and refine the balance between advanced AI search and conventional search to better serve user intent for hotel searches.
Q:What are the near-term consumer behavior and travel trends during national holidays and the autumn festival?
A:The question was raised regarding near-term consumer behavior and travel trends during national holidays and the autumn festival, as well as the financial impact expected over the next couple of quarters, particularly in light of the geopolitical tension between Japan and China and Japan's revenue contribution to the company.
Q:What trends are evident in the travel industry during the national holiday and midterm holiday?
A:The travel industry is showing a strong trend called '3 L', which stands for long stay, long distance, and long tail, indicating that people are taking longer vacations and visiting more distant destinations. This trend is beneficial for the company as it allows them to promote long-tail travel destinations to sophisticated travelers. Domestically and internationally, the market is showing a healthy single-digit growth in the domestic market and even stronger growth in the cross-border market. The international capacity has recovered to around 88% of pre-Covid levels.
Q:What factors are influencing consumer behavior and travel destination choices?
A:Consumer behavior and travel destination choices are influenced by the safety and welcoming nature of the destination, ease of visa application, and the availability of direct flights. These factors are crucial in encouraging consumers to choose different travel locations, especially if they have the time and money to do so. On the platform, there has not been a major impact observed despite these factors.
Q:How have hotel and air ticket prices trended recently and what is the outlook for next year?
A:In Q3, the year-over-year decline in hotel and air ticket prices narrowed to the low single digits. During the Golden Week, domestic hotel and airfares saw an increase due to strong travel demand, which was followed by a sequential easing after the holiday. Domestically, hotel capacity is expanding at a mid to high single-digit pace year over year, which is likely to keep some pressure on room prices. Internationally, flight capacity has recovered to about 88% of 2019 levels, resulting in cross-border air ticket prices that have softened compared to last year but remain above prespandemic levels, while hotel prices have stayed largely stable.
Q:What is the outlook for consumer sentiment and travel trends in the coming year?
A:The outlook for consumer sentiment and travel trends in the coming year is positive. There is a growing desire to explore the world, with robust leisure travel being supported by extra holidays on platforms. Long-haul trips show strong momentum with flights rising over 30%, particularly in Europe. Business travelers have remained stable, and the company continues to attract new corporate clients with average business travel spending increasing year over year. The focus in 2020-26 is on enhancing products and services to meet the evolving needs of global partners, continuing global investments, especially in the Asia Pacific region, and capturing demand to provide excellent services to customers.
Q:What strategies is the company planning to implement in response to new strategies from industry peers in the China market?
A:The company plans to focus on enhancing its products and services to better meet the needs of global partners and travelers. It will continue investing globally, particularly across the Asia Pacific, to accelerate growth and expand its presence. The company aims to tap into opportunities for inbound travel and collaboration with partners to drive job opportunities and benefits for hotel, flight, destination, and rental car partners.
Q:What is the growth and focus area for the company's international business?
A:The company's international business is focused on emerging markets such as the Middle East and Europe, which show encouraging momentum for inbound travel. This is reinforced by continuous innovation in offerings like half-day tours and immersive dining experiences. The company's international business is expected to continue growing, with a strong investment focus in this field.
Q:What customer feedback does the company receive for its inbound business?
A:The company receives very positive feedback from inbound customers who feel that the country is very safe, particularly for women travelers. They appreciate the affordability and luxury of the travel experience, the friendliness and hospitality of the locals, the delicious food, rich history, and effective infrastructure. The combination of these factors along with convenient visa policies and strong support from the company's end ensures a robust foundation for building the inbound travel business.
Q:What marketing strategy has been effective for the company's website in Q3 and what are the upcoming plans?
A:The company's marketing strategy on trip.com has delivered solid results in Q3, with scalable business improving marketing efficiency in key targeted markets. Q3 saw record-breaking performance in major markets such as Korea, Thailand, and Malaysia. The company empowers its execution team to set targets aligned with long-term growth objectives to ensure disciplined control over marketing efficiency. Upcoming global holidays will continue to execute signature campaigns, while staying alert to capitalize on emerging market trends. These plans aim to accelerate revenue growth and strengthen the company's market position, including expanding its organic mobile user base.
Q:How is the recent dynamics in the global market impacting the company's business?
A:The company is facing intensified competition in the Asia Pacific region due to deeper penetration and the rise of middle-income populations. The region's rapid GDP growth, combined with its rich travel resources and low online penetration, presents opportunities for consolidation and digital expansion. The company is focusing on delivering a one-stop total solution for customers with localized products and exceptional customer service, which is expected to contribute to continuous growth.
Q:What is the company's focus regarding its destination service business and what are the plans for that segment?
A:The company's destination service business, while small compared to the overall business, is experiencing strong growth with a year-to-date increase of more than 130%. The business covers about 300,000 offerings worldwide and continues to expand its platform with more products. The company's strength lies in being a one-stop travel platform that matches user demands, enhances travel experience, and benefits from its large APAC user base and loyalty program. Over the next three to five years, the company plans to broaden its product coverage and market share. The acquisition of destination service is free as the customers have already booked flights and hotels, and there is no intention to make money from destination marketing. The focus is mainly on enhancing user experience and customer loyalty without the pressure of making profits from a small segment.
Q:What is the outlook for operating expenditures in the upcoming quarter and beyond?
A:The company continues to manage investments discipline on the sales and marketing side, adjusting spending based on market maturity and channel characteristics. As a result, the overall expense mix aligns with business priorities. With markets growing rapidly, the company is expanding its global presence and maintaining high standards for new hires to ensure strong marginal cost efficiency. The quarter-over-quarter increase in operating expenses was mainly due to seasonal factors in China. With the global holiday season approaching, the company plans to step up marketing investments, which may cause a sequential rise in the marketing ratio depending on regional and channel mix. Over the longer term, the company aims to improve efficiency through growing direct mobile traffic, cross-selling, and customer loyalty.
Q:What are the expectations for the margin outlook of the company's international business in the coming years?
A:The company views margin as a natural result of a dynamic business mix and ongoing improvements in operating efficiency across each business segment. In the long run, there are no structural limitations to profit margins supported by innovative strategies, global expansion, and forward-looking investments. The company expects its margins to be comparable to those of international peers. Specific commentary on the margin outlook for 2026 is still too early to provide.

Trip.com Group Ltd.
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